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Before you apply, let’s ensure this opportunity is right for you. We are looking for franchisees with a minimum of two years of restaurant experience, passion, grit and determination to oversee this project and protect the brand. Franchisees will need adequate financial resources and must prove they have a minimum of $250,000 in liquid assets and a minimum total net worth of $500,000. If you do not have the resources, consider partnering with someone who does. Understand that we will be opening coffee shops in specific markets. Your preferred market may not be addressed for many months or years. 

The Process


  • Prospective franchisee completes the application
  • Franchise team reviews 
  • Franchise team sends Franchise Disclosure Document 
  • Franchisee provides proof of citizenship or Permanent Resident/Alien Registration Card 
  • Franchisee provides proof of assets 
  • Franchise team conducts credit check and completes initial financial review 

Business Plan Request

  • Franchisee meets with Franchise Team 
  • Franchisee conducts due diligence, meets with existing franchisees (or BRCC store managers and leaders) 
  • Franchisee selects territory and develops a business plan

Business Plan Review

  • Franchise Team completes background checks 
  • Franchisee presents business plan to Franchise Team 
  • Franchisee submits legal entity documentation 
  • Franchise Team completes financial review based on the business plan 
  • Franchise Team approves, if all criteria is met


  • Sign Store Development Agreement 
  • Begin franchisee training 
  • Select and submit site for approval 
  • Secure financing

Development and Grand Opening

  • Finalize lease or purchase 
  • Sign Franchise Agreement 
  • Begin construction 
  • Begin team training 
  • Store opening (friends and family, soft launch, grand opening)