When he’s not engineering signature tricks in the halfpipe, he’s carving through the woods as a professional rally car driver, and that’s precisely what he’s signed with Rally Ready and Black Rifle Coffee Company to do.
When a group of Black Rifle Coffee Company employees wants to make something cool, things just seem to fall into place. The newly released video from BRCC welcoming Bucky Lasek to the BRCC Rally Team also highlighted the 2022 ROUSH F-150. This was the project that became a literal (and figurative) vehicle for making the BRCC-ROUSH Performance partnership happen.
Action Sports Icon Travis Pastrana Signs Exclusive Beverage Sponsorship with Black Rifle Coffee Company
Action sports icon Travis Pastrana signed an exclusive beverage sponsorship agreement with Black Rifle Coffee Company today, leaving his Red Bull partnership after 22 years.
A name and a brand unto himself, Tim Kennedy is a Green Beret, Special Forces sniper, Army Ranger, and professional MMA fighter. Kennedy is also the founder of Sheepdog Response, an organization dedicated to providing civilians, law enforcement, and military personnel with the skills necessary to protect and preserve human life. Last week, Sheepdog celebrated their grand opening in the San Antonio, TX area.
Grace After Fire works to help its recipients learn to help themselves by connecting them with the resources and tools necessary to be productive citizens in their communities, work, and homes after transitioning out of the military.
Joe Maynard is on a mission: to outfit any veteran in need with his own forge.
Maynard served 20 years in the Army as a Black Hawk pilot. Upon retiring (as a chief warrant officer four), he became a full-time knife-maker, father, and husband, as well as a participant in Discovery Channel’s Naked and Afraid.
It's Who We Are
Tucked away in the Smoky Mountains, one veteran splits his time between working at the Sevierville Black Rifle Coffee Company outpost and forging knives.
As part of the events team, Michael Miears is lucky enough to travel the country and meet tons of people from different walks of life. A former infantryman, his work now takes him coast to coast, from NFL tailgates to Total Archery Challenges and Spartan Races, serving Black Rifle Coffee up to long-time fans and new BRCC followers alike.
We take a closer look at the BRCC x Fellow Atmos Vacuum Canister. Designed to store coffee beans, it features a simple twist mechanism to remove air and prevent oxidation.
We spend some time with the 16-ounce Yeti Optic Rambler, a perfect fit for your Black Rifle Coffee Company Ready to Drink 300 cold brews.